Why Good Managers Are So Rare HBR

3 of the Hottest Marketing Technology Trends That Will Shape Your 2020 Efforts In Real Estate

Have you ever heard of Silicon Valley? Likely you have. Did you know that Silicon Valley is constantly trying to innovate the real estate industry? Technology continues to push the envelope and transform the direction of the profession every year. In 2020 several marketing trends are revolutionizing the real estate profession and most follow the sociological trends from recent years.”Today, people’s attention spans are short and the way they like to consume content has also changed. This is why content formats like Stories have become popular. They are short, engaging, and addictive in a way that people can spend hours scrolling through one Story after another (N.A, 2019).” The many marketing trends of 2019 continue to evolve into 2020 with technology tools designed to improve the customer’s experience. One-Click: Think Amazon! Amazon knows that people want instant one-click to purchase. In fact, “When we write the history of electronic commerce, the 1-Click patent … allowed Ama

5 Baby Steps For Real Estate Agents to Attract Clients!

There is beauty in Real Estate. Specifically, because the population is growing. In Real Estate you can receive steady income that you can accurately predict and rely on, unlike typical sales roles. To attract the best clients and make the top dollars you have to start with focusing on becoming a top producing Real Estate Agent. There is any number of books and references on selling but not much available on the topic of attracting a Real Estate clientele. In Real Estate the skill of persuasion is one you must develop. To get started there are 5 baby steps that you must take to begin a career. Read books on influence, persuasion, marketing, and asset management Write down and affirm your success, “I am closing 35 homes per year” Find an agent with a lot of listings you connect with Find a mentor to show you the way Associate with others who are currently successful in Real Estate Getting your Real Estate License can be the better avenue when starting in real estate. You can t

How to Eliminate Entitlement

A “How To Plan” For Parents of Spoiled Real Estate Children: When I was younger, my neighbor had a crazy dog. Every day this dog would wait by the side of the road for vehicles to drive by. When a vehicle drove by, this crazy mutt would run down the road, barking and chasing everyone’s vehicle that drove by. On one rainy day, I asked my neighbor “Do you think the dog is ever going to chase down one of those vehicles?” My neighbor replied, “That’s not what worries me. What worries me is what he would do if he ever caught one.” Many people in life behave like that dog who is pursuing meaningless goals. Meaningless goals are goals that are not backed by values. Before you start defining your family goals you first need to define your values. Goals not backed by values are meaningless and might as well be considered criminal activity. If you want to define the life goals you first need to define your values. The framework for setting goals back by values can be defined in the value go

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