Skip to main content

Healthcare Marketers Increase Revenue Through Authentic Speaking Without Tricks, Tactics, or Bribery

Speak From the Heart About the Heart

Tell your story, and stop trying to give the perfect presentation! Kelly Kimberlin of Connect with Your Inner Badass says, “During my speaking engagements, I was trying to be like everyone else, and I was feeling like Charlie Brown’s teacher.” Then Kelly made a change, she started just telling her story and speaking from the heart.

Something amazing happened, people started connecting with her and enrolling in her programs. When Kelly was a little girl she wanted to be a Psychologist. Her father told her that she could not be a psychologist because, “She was a girl.” Kelly’s father told her lots of things that he believed differentiated women from men. She carried these thoughts with her for years, even into her marriage.

One day Kelly had a minor awakening, she drew up the courage to tell her husband she was unhappy and they closed down two of his businesses right away so she could pursue her passion of helping women ages 35 - 55 years old connect with their inner badass. Her awakening was a reversal of her limiting beliefs. Many of these limiting beliefs she held for over 30 years of her life.

In Kelly’s presentations she often says that, “Everybody has a soul purpose. If we don’t follow it, we miss-out, and the world misses out.” What is interesting is that she may or may not say it in every presentation. What is consistent in every presentation is her technical approach to gathering leads.

At the end of her presentation she does two things. These two things are so powerful that the simple implementation of these two lead generation techniques will drastically improve your conversion rates of all participants at every speech. You will be converting more of the presentation participants to revenue opportunities if you just do two simple things, and they are not aggressive to the prospects, but are aggressively subtle.

First she utilizes feedback slips. The following image is actually used at the end of every presentation:

The beauty of the feedback slip is in the simplicity of the design and information. You are asking them to provide their contact information, but only if they want too. They check the box that is most appropriate for them. This slip does 90% of the heavy lifting of setting appointments.

The second thing Kelly utilizes to help her garner prospects is her electronic business card through Whenever someone asks for a business card she gets their cellphone number and texts them her electronic business card. You can view a copy of her business card at

So what we can learn from Kelly? It takes three things to turn your speeches into prospects. First you must speak authentically and make sure it comes from the heart. Second you have to have an ask towards the end of the presentation for an appointment. Kelly utilizes simple slips that come across subtle, but still ask for the level of interest of the prospect. Lastly, Kelly connects via her electronic business card while gaining access to cell phone numbers of her prospects in her target market.

Get a Free 30 Minute Strategy Session:

Kelly Kimberlin
Connect with Your Inner Badass



Popular posts from this blog

5 Baby Steps For Real Estate Agents to Attract Clients!

There is beauty in Real Estate. Specifically, because the population is growing.  In Real Estate you can receive steady income that you can accurately predict and rely on, unlike typical sales roles.  To attract the best clients and make the top dollars you have to start with focusing on becoming a top producing Real Estate Agent.   There is any number of books and references on selling but not much available on the topic of attracting a Real Estate clientele. In Real Estate the skill of persuasion is one you must develop.  To get started there are 5 baby steps that you must take to begin a career. Read books on influence, persuasion, marketing, and asset management   Write down and affirm your success, “I am closing 35 homes per year” Find an agent with a lot of listings you connect with  Find a mentor to show you the way  Associate with others who are currently successful in Real Estate Getting your Real Estate License can be the better avenue when starting in real estate.  You can t

3 of the Hottest Marketing Technology Trends That Will Shape Your 2020 Efforts In Real Estate

Have you ever heard of Silicon Valley? Likely you have. Did you know that Silicon Valley is constantly trying to innovate the real estate industry? Technology continues to push the envelope and transform the direction of the profession every year. In 2020 several marketing trends are revolutionizing the real estate profession and most follow the sociological trends from recent years.”Today, people’s attention spans are short and the way they like to consume content has also changed. This is why content formats like Stories have become popular. They are short, engaging, and addictive in a way that people can spend hours scrolling through one Story after another (N.A, 2019).” The many marketing trends of 2019 continue to evolve into 2020 with technology tools designed to improve the customer’s experience. One-Click: Think Amazon! Amazon knows that people want instant one-click to purchase. In fact, “When we write the history of electronic commerce, the 1-Click patent … allowed Ama

The 3 Biggest Misconceptions About Horizontal Leadership

What is Not Leadership Often leaders learn from books, podcasts, and blogs written by leaders who sell leadership trainings, books, or courses and it can kind of get boring. It can be hard to sift through the information on leadership and find things you didn't already know.  This is where inspiration is hard to come by. So to help you we have created a post of what leadership is not. There are three words often associated with leadership that actually are misconceptions of Horizontal Leadership and those three words are authority, followers, and servant.  The Big Misconception #1: Leaders have to have authority to lead. Authority is defined as the power or right to give orders, make decisions & enforce obedience. Leaders lead with the influence of their actions, they do not force actions with authority. They are role models, examples. When you study leaders, you want to model their actions and be able to get similar results. Management is all about control. To control you nee